THE EVOLUTION OF CREATIVE MARKETING
Wednesday, July 13 @ 4:30 pm
Join us for a discussion with a panel of agency & brand marketing experts about the evolution of creative marketing. The panel will unpack how they are evolving tech and innovation into their marketing plans to reach, engage and convert modern consumers.
EVENT DETAILS
Softening consumer spending on the horizon, economic uncertainty, and rising costs, how can technology and creative innovation help brand marketers cut through in 2022 and beyond?
With a history of both technology and creative leadership in Orange County, this panel of agency and brand marketing experts will unpack how they are evolving tech and innovation into their marketing plans to reach, engage and convert modern consumers.
When? Wednesday, July 13, 2022
Where? Schiefer Chopshop (SCS)
660 Baker St, Bldg. D
Costa Mesa, CA 92626
Tickets (don't wait, seating is limited!)
- Online: $15 each
- At the Door: $25 each
*Food & Drinks will be provided
SCHEDULE
4:30pm: Doors Open & Happy Hour
5:45pm - 6:30pm: Panel Discussion
6:30pm - 7:00pm: Q&A with Panelists
6:30pm - 8:00pm: Networking
PANELISTS
John Zegowitz
(Chief Creative Officer, SCS)
Since the formation of Schiefer Chopshop, John has overseen the creative strategy of the agency and award winning work for a broad roster of clients including Discovery+, Mothers Polishes and Waxes, Kwikset, Baldwin Hardware, Edelbrock, Boost Mobile, NHRA and Blizzard Entertainment
Ana Ammann (Sr. Director Brand Storytelling, SAP)
Ana has spent over 20 years working as a global marketer, content strategist and brand storyteller for the world’s largest provider of enterprise application software. In her spare time, you’ll find her serving as an advisor on independent music and film projects, interviewing members of 80s British bands, or saving the world, one dog at a time.
Courtney Betley (Creative Director, INNOCEAN)
Courtney is a Creative Director, Writer, and University Lecturer with 17+ years of experience in the ad biz. From hot dogs to hospitals, she’s worked in practically every category and medium imaginable, creating award-winning work for the likes of Wienerschnitzel, California Avocado, Hilton, DOLE, and CHOC, just to name a few. Courtney is currently leading social media for KIA USA.
Chris Degenaars (Global Growth & Content, Giant Group Bicycles + President, AAF Orange County)
Chris Degenaars drives Global Growth & Content Marketing for Giant Group Bicycles, which is recognized as the world's largest bicycle manufacturer. He is the current President of AAF Orange County, and at 24 years old is the youngest sitting President in the country. Chris is also the Founder & President of Ad 2 SoCal, the young professionals division of the American Advertising Federation, and the first person in the organizations history to serve as President of an AAF and Ad 2 chapter at the same time.
